Articles/Essays From Pagans
March 2nd. 2014 ...
Lessons of Ostara: Six Ways to Move Forward
The Wiccan Priest - The Misunderstood Role
Which is Which? Am I a Warlock or a Witch?
The Secret Teaching: Selected Aspects
February 23rd. 2014 ...
Wicca or Traditional Witchcraft: Some Differences
Everything is Not Under Your Control: Making Sense of the Senseless
The Wonders and Gifts of Paganism and Community
What Makes Us What We Are
February 16th. 2014 ...
Death, Grief, and Psychopomp Work in Shamanic Healing
The Stones of Fear: Anxiety Relief
Spiritual Traveler: Form To Essence
Alternative Medicine – What Is It?
February 9th. 2014 ...
Words of Power!
The Allure of Glamour in the Apocolypse
Lunar Insight Planetary Preponderances: Year of the Horse, Imbolc and Mercury Grazings
February 2nd. 2014 ...
The Magick of Jewelry and Metals
Building a Magick Mirror
The Golden Bough: a Study Guide (Part 2)
January 26th. 2014 ...
Love of Self: The Hardest Thing To Do
The Golden Bough as a Seminal Work in the Neo Pagan Movement (Part 1)
13 Keys: The Mercy of Chesed
Lightworking In The Screen Age: Staying Connected
January 19th. 2014 ...
Open Letter to the Goddess
A Southern Girl's Guide to Hospitality
Social Conventions and the Pagan World
January 12th. 2014 ...
Never Once Was There a An Athame Near My Chalice: My Very Sheltered Occultist Upbringing
One Wiccan's Journey Through Depression
January 5th. 2014 ...
Religion vs Practice: Defining Witchcraft in a Modern Age
Traditional Apprenticeships: Training in the Modern Pagan Abbey
2014's Magickal Magnificent Manifestations!
Lunar Insight Moon Musings, Planetary Preponderances: Wise and Wild
December 29th. 2013 ...
My Top Ten Favorite Cauldrons (Part 3)
13 Keys: The Might of Geburah
Beyond The Season of Greed
December 22nd. 2013 ...
My Top Ten Favorite Cauldrons (Part 2)
December 15th. 2013 ...
The Hex Murder of 1928
My Top Ten Favorite Cauldrons (Part 1)
Lady of the Forest Mist (A Story of the Woods)
Lunar Insight Moon Musings: Hunting, Fires and Parting Shots
December 8th. 2013 ...
Help and Thoughts for Pagans New to the Journey
Using Your Wand in Reverse
Leaving a Group - Part 2: Leaving, Healing and Moving Forward
The Cry of the Soul
December 1st. 2013 ...
The Tarot as a Tool for Raising Consciousness
A Pragmatic Look at Neo Paganism
Leaving a Pagan Group – Part 1: To Leave or to Stay?
November 24th. 2013 ...
The Pagan and the Papacy
The Groovy Aquarian Christ: Jesus From a Pagan Perspective
November 17th. 2013 ...
For Love of the God
Which Witch? Philosophical and Psychological Roots of Wicca
A Threat to Religious Liberties?
November 10th. 2013 ...
Where did Aleister Crowley’s Influence on Wicca Go?
Thoughts on the Threefold Law/Law of Return
The Celtic Tree Calendar
Nine Creeds: A Statement and Explanation of My Beliefs
November 3rd. 2013 ...
The Mundane/Spiritual Mirror: What Does it Say About Your Life?
October 27th. 2013 ...
Thoughts On a Miley-Cyrus/ Robin-Thicke Society
On Being Wiccan: Some Unsolicited Advice
Pagan Religious Communities in your Area: Connecting With and Creating Them
Banishing, Invocation and the Lesser Ritual of the Pentagram
October 20th. 2013 ...
Bottle Spells and Magick in Hoodoo Tradition
Weather Magick: Who is Responsible for the Weather?
Broom Closet: In or Out?
On Coven and Claws
October 13th. 2013 ...
Destroying to Create: A Lesson from the Dead
Consume the Scorpion- Scorpion Energy Revisited
October 6th. 2013 ...
UPG and U: A Breakdown and Building Up of Unverified and Unsubstantiated Personal Gnosis
Answering The Call from Spirit
Coping with the Loss of a Familiar
The Five-way Road: A Pagan Pilgrimage, Part 2 (The South)
September 29th. 2013 ...
Six Reasons Why Covens are Here to Stay
Priestessing and Titles: What's the Point?
Truth or Convenience? Questioning Motives for Spiritual Advancement
Speaking Up: The Conflict Between the Spiritualist and Our Human Experience
September 22nd. 2013 ...
Death of a Friendship within the Craft
The Five-way Road: A Pagan Pilgrimage, Part 1 (The Center)
September 15th. 2013 ...
Some Pagan Prayers
The Holocaust Survivor (Part II)
Lunar Insight Moon Musings: Bramble and Cerridwen
NOTE: For a complete list of articles related to this chapter... Visit the Main Index FOR this section.
To Be or Not To Be – In Pagan Business
Article ID: 13557
Age Group: Adult
Days Up: 1,603
Times Read: 2,188
RSS Views: 41,311
Author: The Wild Sorceress
Posted: October 18th. 2009
Times Viewed: 2,188
Yes – That is the question. I often thought, and believed, that if you were passionate about something, really believed in it, you could be successful. It seems that is all you ever hear growing up, and after years of knowing it and hearing it, you someday decide to put it into practice. But the question is – Can passion for your work really make you a success?
The answer is No.
Now that may surprise some people, we all want to believe that passion can make us successful and I am not saying it doesn’t, for some people. But sometimes passion can get you a little of the way there – just not to the end. Pagan business is a large business, there are plenty of stores online, on eBay and in the bricks and mortar form, all individual, all offering something different if they are handmade, but at the same time offering items that are all the same.
Why is this? Because we all buy from the same wholesale sources, there is no secret list that only one person knows, there is no wholesaler out there that deals with only one reseller. It’s the way the world works, so it becomes a cut throat competition, everyone undercutting others to get the best possible price, sometimes the profit margin is less than successful, and less than what it should be – all because we want this to be our life’s work, our long term business, the thing that sustains us and helps us create the life we want.
It’s a dream, a dream I have and a dream I understand. I want this to be my life’s work; I want to be a successful Pagan business owner. I want the fantastic website that draws people back all the time, I want the huge customer base that buys only from me and ignores all those other competing businesses on the net. I want to own a bricks and mortar store and I dream that this is how my life will be – One Witch living out her life’s passion as a business and being successful at it, having her business be her only source of income, and being that is it is her only source of income does not bother her because she is so successful, so wonderful and living her dreams happily ever after.
Sounds great huh? This is where this little Witch comes back to reality and realizes that this may not happen; she may have to get the regular 9-5 to make ends meet and have her business as a sideline because currently she sells only on eBay, she wants her own spectacular store but unfortunately for her, money does not permit right now. She is making enough from eBay to funnel back into her business, but the stellar, out there, amazing and magickal profits?
They haven’t materialized yet, but this little Witch perseveres, she comes up with original ideas that no one else is doing, she tries to vary her stock, and she always tries to stay positive, believing that one day this will happen and she will have her dream.
I own and run an eBay store that is tailored to the Pagan/Wiccan community. I started small with a little 15-herb pack and that worked well for a while, until competition reared its ugly head and suddenly there were packs of herbs ranging from 40 – 60 herbs. No way could I compete with that. I wasn’t at a stage in my life where I could come up with the cash to build bigger.
Luckily, as fate would have it, down the line I was able to borrow some money and from there I tried to grow. I bought candles, smudge sticks, incense and books. It doesn’t sound like much and it isn’t really in hindsight, but it did give me one valuable thing – repeat customers. They are the best things for any business, people who will come to you because you have something to offer that they want and they know the service is good and the product is fantastic quality.
From my small stash of new items I was able to put together little beginner kits, with candles, herbs, incense, a smudge stick and a couple of other accessories. They sold really well, every time I put one up for auction the response was amazing, but again, that monster called competition raised its ugly head and those who were in a better position than I to put more in a kit like this, saw my idea and ran with it. Alas, the beginner Altar Kit was no more for me. I couldn’t compete with others.
The thing is – I started quite before some of my fellow Metaphysical sellers and they are now Powersellers... and me? Not so much. I don’t even know if I will get there any time soon. I hope so, I want to.
But there are lessons learned along the way that are invaluable, so while I am now at the end of my rant I will say this:
1) Know your market and know what they want
2) Research. Research. Research. – Look at other sellers and other online stores; see what they are selling and what makes them unique. EBay is a much better forum to do this because you can look at feedback and see what people are buying.
3) Advertise, but only as your budget allows
4) Make sure you deal with reputable Wholesalers
5) Always make sure you deal with customers respectfully and promptly – trust me they will be back
Those are my pearls of wisdom when entering the Pagan/Wiccan business arena. Now don’t get me wrong, I love what I’m doing and I wouldn’t change it for the world – okay perhaps I would want it to be bigger and better, but that will come with time, expense and hard work. The passion is there and it is strong, the will to succeed even more so. And I firmly believe I will.
My advice to all fledgling business owners and those about to start their own is: Don’t give up. Don’t let the failures turn you from your path, others may sell more, have a nicer website, a bigger customer base but in time that will come to you as well.
You have to believe that you will succeed, you have to believe that there is a place in the market for you and people will appreciate your store, your items, you.
So in the end I say can passion alone for your work make you a success? No. But it sure helps.
The Wild Sorceress
Location: Laura, South Australia
Author's Profile: To learn more about The Wild Sorceress - Click HERE
Other Articles: The Wild Sorceress has posted 2 additional articles- View them?
Other Listings: To view ALL of my listings: Click HERE
Email The Wild Sorceress... (No, I have NOT opted to receive Pagan Invites! Please do NOT send me anonymous invites to groups, sales and events.)
Web Site Content (including: text - graphics - html - look & feel)
Copyright 1997-2014 The Witches' Voice Inc. All rights reserved
Note: Authors & Artists retain the copyright for their work(s) on this website.
Unauthorized reproduction without prior permission is a violation of copyright laws.
Website structure, evolution and php coding by Fritz Jung on a Macintosh G5.
Any and all personal political opinions expressed in the public listing sections (including, but not restricted to, personals, events, groups, shops, Wrenâ€™s Nest, etc.) are solely those of the author(s) and do not reflect the opinion of The Witchesâ€™ Voice, Inc. TWV is a nonprofit, nonpartisan educational organization.
Sponsorship: Visit the Witches' Voice Sponsor Page for info on how you
can help support this Community Resource. Donations ARE Tax Deductible.
The Witches' Voice carries a 501(c)(3) certificate and a Federal Tax ID.
Mail Us: The Witches' Voice Inc., P.O. Box 341018, Tampa, Florida 33694-1018 U.S.A.
of The World
NOTE: The essay on this page contains the writings and opinions of the listed author(s) and is not necessarily shared or endorsed by the Witches' Voice inc.
The Witches' Voice does not verify or attest to the historical accuracy contained in the content of this essay.
All WitchVox essays contain a valid email address, feel free to send your comments, thoughts or concerns directly to the listed author(s).